10 tips to market your business online /online business marketing strategies

Grow mentally with technology.

Marketing is key tool to look for before starting business. As the technology advancing nowadays, the best place to market your business is online business marketing. Here are the 10 ways on how to market your business online:

  • SEO optimize your content: If you’ve written content on your blog, you want to optimize your content for keywords. To get your content being searchable easily online, you need to look for the best keyword. This will get you a lot of search traffic.
  • Create an attractive website: A great-looking website helps you to create a brand that stands out and creates a great + professional first impression.
  • Connect your personal Facebook profile to your Facebook business page: This will help you reach more audience fast and easily but this does a few things. Your personal contacts will see your business and may give you a referral. Also, when you network with other Facebook business pages or in Facebook groups, they will naturally go to your profile trying to find out more about your business. You can do this by adding your Facebook business page as your current workplace and setting the privacy for that to public.
  • Ask ex-customers for referrals: People will always trust their family and friends over any advertisements they see. This is a FREE and QUICK method to get more customers. 
  • Guest post on larger sites: Guest post on larger sites, it allows you to tap into someone else’s larger audience. Also, guest posts have a relatively long shelf life. You keep getting subscribers from the guest post for as long as the post still exists.
  • Create your very own affiliate program: This is an amazing way to get more customers – get other people to market your business and then give them a commission.
  • Paid social media traffic: Don’t have the patience to wait for organic traffic or word-of-mouth to keep in? The fastest and most efficient way to market your business is via paid traffic. You could have a profitable business up and running by tomorrow, if your positioning and offering is right. There are many different ways to do this on social media: Facebook ads, Twitter ads, Promoted pins, etc.
  • Offer people free spots to your course: Most people are afraid to give out free stuff because they are afraid that it will “devalue” their brand. Let me ask you – would you rather be invisible or to help someone and have them rave about you? When you’re just starting out and can’t get anyone to pay you  I find that it is wise to offer complimentary sessions, get people results, have a ton of testimonials to prove that you know your stuff. They will naturally recommend new customers to you, PLUS you now have testimonials to show potential customers.
  • Have social sharing plugins on your site: Ask people to share your content. Most of the time, people don’t share because they think that you don’t need their tiny share. Make it clear that your business survives on those shares and ask for it
  • Help influential people out: Do tasks/ promote their things/ be an advocate for their business/ buy their stuff – in general, be helpful – they may reciprocate in the future. One tweet from someone big may catapult your business.

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